The New Them

Came across this website in my travels. It may be harmless enough, but something about the domain name 'Salmon are Sacred' sent chills down my spine. I suppose it was the part that mentioned salmon, and then went on to say that they are sacred.
On the surface it appears to be a simple organization dedicated to stopping the factory fish-farm trade thing. Or maybe something to do with Norwegia(??) or where ever it is that Norwegians come from, or both.
But when it comes to the Fish nothing is ever as it seems.

One thing the site recommends is writing to the King of Norwegia and Prime Minister of Canada on their salmon-loving behalf, and at least half of that suggestion makes a world of sense.
The threat we face is a global one and all the world leaders must be warned. Especially the Americans considering that it's (probably) their fault.

To each I must write two letters; one to be read in the event that they've been compromised and one just in case they haven't (but probably they have).
Perhaps I can invite them to attend some kind of symposium, or conference.
Yeah, Fish-con, I like it.
So how about it, Leaders of the World? Will you meet in Antarctica in 2012 to fight for the survival of the human race? Or will you continue to hide and/or collaborate with our enemy?